By ICC Fellow Dr. Greg Cochran What makes a home? Beyond the quality of neighborhoods and locations near good schools, houses currently for sale must compete for the attention of skilled buyers who are well-suited to scrutinize — buyers making sure to get the most for the copious amount of cash they will disburse to buy a new home. Home buyers look for energy-efficient windows, spacious laundry rooms, updated kitchens, and inviting bathrooms. High ceilings and custom finishes put the final touches on the most desirable homes.